The Concept

New beginnings

CONCEPT

ALTRIMÉNTI A MANIFESTO

This Bistro could have been just like any other,
but instead chose to be unique.
Because there is always another alternative.
There is always a way to do things differently
from how we are used to.
Or start looking at them from a new perspective.
Because despite living surrounded by Milan's logical movement
this bistro has chosen to start a sustainable process.
Despite having the ambition to succeed,
it has decided not to hide anything.
Despite focusing its attention down to the smallest details,
it wishes for its customers to experience a heartfelt welcome.
Because guests may choose a dish from its menu,
or allow themselves to be guided by a story.
A place for meat lovers, but which is also vegetarian.
Ideal for lunch with colleagues, or even a romantic dinner.
Here, guests can even skip food altogether,
and simply enjoy the wine list with friends.
When choosing to dine out,
people may choose to go to their usual place.
But we'll work hard to make them only remember Altriménti.

ALTRIMÉNTI A TINY DETAIL

In Italian the acute accent is seldom used,
but even if unseen, its existence cannot be denied.
As there is an unwritten rule which defines how words are pronounced.
"Altrimenti" has an acute accent on the "e"
that we wished to highlight.
Because through our concept we also focus on the unseen, on what lies behind it, giving it value.

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